@FM
I reserved the ad space on the bottom of the first page so you get an idea of what it looks like.
As everyone can see the sponsor space is very discreet and will not interfere with the viewing pleasure of the site.
Here is a mock up that still needs to be edited
You can edit the following...
1. First line (maximum length approx 40 characters so it fits on one line in mobile view)
2. Second line can contain a second link to anywhere you choose or a support topic on dn.ca (line maximum to a full line in desktop view)
3.You can use any small 32x32 graphic - we usually recommend your recognizable favicon, see example.
You can use something other than your site favicon and eventually I may yet look at inserting a small graphic within the body.
It all depends on what it looks like so that it does not interfere with the reading pleasure of the site.