A justified UDRP by Chewy.com (1.Viewing)

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On its own and without initially doing any background searching, the AmericansJourney.com domain name sounds somewhat defensibly generic. I could see it being a blog about an American’s journey though the world or something like that. Compared to a more clearly infringing domain name like ChewyPetSupplies.com, AmericansJourney.com does not seem super-infringing on a well-known brand name. There’s often more to the story, and this case is no different.

Read more: Chewy UDRP Illustrates What Brands Go Up Against | DomainInvesting.com
 
Whoever the domainer is that owns AmericansJourney.com he is a bit of a moron to think he can hijack somebody's brand.

Then again why did Chewy.com not register the AmericansJourney domain if it was available until recently?

I think there were mistakes made by both parties.
 
Whoever the domainer is that owns AmericansJourney.com he is a bit of a moron to think he can hijack somebody's brand.

Then again why did Chewy.com not register the AmericansJourney domain if it was available until recently?

I think there were mistakes made by both parties.
Not really a bad idea if the owner is selling only authentic American Journey products. It's called the Oki Data fair use defense.

The website needs to make clear that it is not affiliated with Chewy brands.

 

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