In an interview with Finance with Sharan, Mittal said, “We had a company, where we provided IT solutions to other companies. So there we started Sagaai.com, which was the precursor to Shaadi.com. We had saved about $30,000 in our company. We were getting Shaadi,com domain for about $25,000. $25,000 or $30,000 seemed exorbitant but I believed that without a domain that can become ubiquitous, that can become known for the category, it’ll be tough and this will make our lives easier. So we used all our money.”
