Flo.ca or flo.com/en-CA (1.Viewing)

Found this interesting website where flo.ca forwards to flo.com and then you have to select Canada English before it goes to flo.com/en-CA all the while completely ignoring flo.ca.

Silly part is the company owns the .ca but does not seem to understand how to use it.

From a search perspective it likely makes sense. Keep all of your Google-love to one domain - and an easier implementation for hreflang. Use the .ca in your offline advertising.