SOLD.ca HushBlankets.ca is now Hush.ca (5.Viewing)

MapleDots

MapleDotsMapleDots is verified member.

MapleDots.ca
Domain Business
Community Guide
Joined
Nov 4, 2020
Topics
1,734
Posts
7,240
Likes
6,591
From
Waterloo, ON
Country flag
hush4.png


hush1.jpg





Today we're excited to announce a big milestone in our history as a young brand.

We have dropped the blankets from our domain and switched to hush.ca!

Don't worry, we're still the same people and same products, giving you the best online shopping experience for sleep-optimizing products.

This is an important move for us for a few reasons.

Over the past year with the launch of the Hush Pillow, Hush Blackout Eyemask, and the Hush Iced 2.0 Sheets, we no longer just sell blankets. Being just "Hush" is more representative of what we offer, and we don't want to be limited to just weighted blankets.

Seeing as our branding from day one has always been around the text-based logo Hush, we really grew into that name! Customers, friends, and business colleagues endearingly referred to us as Hush instead of Hush Blankets.

Hush logo

Not to mention, the period at the end of the logo now allows a cool ".ca" to appear at the end, which works well for us when doing some "out-of-home" activations.
Click to expand...



hush3.png





Read more here:
Hush Blankets is now Hush.ca + Montreal Canadiens Official Sponsor!
 
Last edited:
Nice catch Frank and a nice shoutout by Hush for .CA *THUMBSUP*
 
Very nice to see them make the switch, and make a a big announcement about it. It is indeed a very nice upgrade.

No price out there but they acquired the domain on Nov 10th, 2020 according to this video they posted on FB yesterday, where they also show their excitement about the acquisition. Click on the image to see the FB video:

Screen-Shot-2021-02-19-at-9-32-53-AM.png
 
This is the beauty of Core Online Branding, as it is shorter, easier to remember, better for advertising and promotions (the NHL ad is a great example), and as stated, this allows you to sell anything.
 
It’s great to see companies get it when it comes to acquiring the short version of their name. Would love to know what they paid considering that they possibly bought it from an already existing end user?
 
Login or Register to reply

Sponsors who contribute to keep dn.ca free for everyone.

Sponsor
CanSpace
CIRA
FullHost
WHC
Donors

Sponsors who contribute to keep dn.ca free.

Members who recently read this topic: 7

Back
Top Bottom