200 Companies who acquired better domain names (1.Viewing)

https://dnd.com/200-companies-who-acquired-better-domain-names/


The fun facts is that 73% of these sales were not reported

That is a great list.

I was hoping to see some .ca’s on there.

Nafti said:

That is a great list.

I was hoping to see some .ca’s on there.

Click to expand...

There are 2 .CAs on the list actually:

1) voila.ca (owned by Sobeys); and

2) indigo.ca (aka Chapters).

Both companies did indeed acquire the matching .COM but both also still use the .CA for their website (and use the .com to forward to it).

So while this article makes it sound like they abandoned the .CA for the more prestigious .COM, it's not exactly true. It's more like they bought them to make sure nobody else did.

Esdiel said:

There are 2 .CAs on the list actually:
1) voila.ca (owned by Sobeys); and
2) indigo.ca (aka Chapters).

Click to expand...

I didn’t even notice that. That’s what I get for skimming through.

I wonder if triangle.ca can be added to that list? Or was Canadian Tire’s Triangle non existent when they bought the .ca?

tangerine.ca could go on that list, too. There is a recorded sale for the .com: https://namebio.com/tangerine.com

Nafti said:

I wonder if triangle.ca can be added to that list? Or was Canadian Tire’s Triangle non existent when they bought the .ca?

Click to expand...

It is another example but I would say that scenario was a little different since Canadian Tire probably always wanted both the .CA and .COM when they decided to create their new Triangle loyalty program/brand.

That said, I was able to find they bought the .CA ~8 months before they bought the .COM.

More specifically, they bought the .CA for 15K on 2017-07-24 (as per namebio), and they still didn't own the .COM by 2018-03-20 (as per archive.org). The .COM must have sold in the following week or two since CT officially launched the triangle program in April 2018, and both domains began resolving to a CT Triangle "coming soon" landing page by 2018-04-07. The .com would forward to the .ca at that point in time, but that was just a simple "coming soon" page, and the .ca is their primary domain today.

The previous owner of triangle.com also used it to redirect to another domain (triangletoday.com), and even though they seemed to have a nice website/following, it's no longer running. Not sure why since they could have survived without triangle.com, but I'm guessing they probably retired after their big pay day lol.

Does the fact they bought the .CA almost 8 months before the .COM suggest the .CA was more important to them? I would like to think yes, especially where they are using the .CA over the .COM today. Also interesting how there was no NDA for the .CA but there seems to have been one for the .COM. Can't help but wonder if the .COM owner noticed and added a 0 or two to his price lol.