Generic .ca (2.Viewing)

Would you agree that a generic business domain like Sunglasses.ca [just an example] or even Insurance.ca would not sell for nearly as high a price as it did ten years ago?
I think you could wait a long time to get even $10k for Sunglasses.ca. Yes there will be exceptions if there is a buyer anxious for it so save your specific examples. I just think buying Sunglasses.ca ten years ago at $5k I would have been very happy. Today I would not do it.

First of all welcome bluegill

Sunglasses is not the greatest example because very few people or businesses would use it as the their main website. You are narrowing down the end user to one business therefore I would not aggressively pursue it for my own portfolio.

That said, if it were mine would I sell it for 5k?
Not a chance, it is still a category killer and in the right hands commands a much higher selling price.

Now when you take a term like red (one of mine) for instance you can apply it to a broad base of uses. It can imply sale, deal, company name, etc. For domains like that you hold for the right end user or you develop it yourself. The domaining game is not about rushed decisions, it is about carefully considering the end use. They do not make good one word .ca domains anymore and domainers spend years accumulation the right names. We spend more money than most people realize and most of us are savvy enough to understand that one does not rush the sale of a one word .ca

Welcome aboard.

bluegill said:

or even Insurance.ca would not sell for nearly as high a price as it did ten years ago?

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insurance.ca - write your own paycheck