SAW.com - an interesting question (1.Viewing)

Nobody SAW it coming, but they have already been in business for a full year.

Domain industry veterans, Jeff Gabriel and Amanda Waltz co-founded domain brokerage powerhouse, SAW.com a year ago.

How time flies!

Click to expand...

Source: https://domaingang.com/domain-news/one-year-later-nobody-saw-it-coming/


I posted this because I had a thought I wanted to converse about.
Look down to the next post to read and discuss.

Hmmm, in the famous style of Donald Trump

If they were REALLY REALLY good brokers they would have sold saw.com by now.

I mean, would it make a difference in sales if a company like GoDaddy was called just Daddy instead?
Does the short domain name increase their success rate at what they do in the domaining industry?

I cannot understand why they would not broker and sell their own domain to start with.
The domains that are worth a small fortune and companies like saw.com or dan.com should consider selling them.

Personally I would sell the domain for a few million and add a second word to use as the company name. Especially if I was in the business of selling domains and had first dibs at prime buyers. Just my opinion because I think there is money being left on the table here and I am not sure if the company itself is worth more because of the domain name or not. I have seen a number of companies with prime domains sold and the new owners never utilized the domain.

On the other hand, they are a business using a premium domain, setting an example for others that it helps to have a premium domain in business.

If they were a domain broker using a second rate domain, what message would that send?