To Verify or Not to Verify Leads (1.Viewing)

A mistake I see domain investors make all the time? Turning on email verification for every single domain in their portfolio.

Why Email Verification Can Hurt Your Domain Sales​

Any experienced domain investor knows that 1–2% of your portfolio generates the bulk of your traffic and inquiries. The rest? They might get a few random visitors—but nothing consistent.

Let’s say you own 1,000 domains. Maybe 5–10 of those names are consistently pulling in traffic, sketchy leads, or genuine interest. Those are the ones where it makes sense to enable email verification. For the rest, it only adds friction—slowing down or even scaring off serious buyers.

Read more: To Verify or Not to Verify Leads in Your Domain Portfolio?