How to sell a .CA - Let me guide you (2.Viewing)

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Use Red.ca as an example


Everyone is using Marketplaces like spaceship, Afternic and such to try and sell .CA domains when in reality only a tiny percent of all .CA's are sold on market places.

It's no secret I prefer to use my own landers to sell my .CA's and I have a few rules that my lander has to abide by to assure maximum interaction with potential clients.

Here are my rules in no particular order...

  • The lander must immediately show the domain is for sale
  • The lander must have a PURE address in the address bar, domain.ca
  • Nothing like domain.ca/lander
  • The domain name must be the only thing in the tab title, nothing else
  • You should have an identifiable favicon
  • It should be apparent you are dealing in Canada using CAD
  • The page should be clean, clean, clean and be clearly marked that domain sales is what you do
  • You should have a "number of years in business" preferably in the lower trademark
  • The page should load super fast
  • Your email address should be clearly visible in case someone wants to open a friendly chat
  • Show your email as sales@domain.ca to show exactly what you do
  • Have an uncluttered super fast contact form (I have two, will explain later)
  • Make sure your page is mobile ready (I cant believe I still have to say that)
  • The vast majority of contact starts on mobile
  • Mark your domain clearly as "Offer to Purchase" or "Buy Now"
  • Offer "Lease to Own" interest free as part of your negotiations
  • Engage most every inquiry, if not only with a polite decline.
  • Make sure the potential client does not have to answer CAPTCHA, some of them are too complex
  • Make sure you have proper Webstats (I use Umami)
  • I know every visit, every click, how many times you visited
  • I know country, region, city, browser, language and if it was mobile or desktop
  • I know when you did not complete my contact form
  • Information is your friend, I can go back months and months in stats to see how often you visited
  • E-Transfer is your friend, use it to get paid.
  • Use Wise as a receiving account, they have the lowest conversion rates for foreign currency
  • Use wire transfer for larger sales, wire it to your Wise account to easily convert
  • Pull out of Wise free of charge from any major bank by attaching accounts
  • Don't pay commission to someone else for what you can do by yourself
  • Make sure you are using SSL, nobody trusts someone exchanging cash without it


Visit RED.ca and try my lander and form, don't be shy, see the speed and performance for yourself.

Just put TEST in the comment section

RED.ca
 
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Now for the fun stuff....



My old contact form


Plain = mapledots.ca/inquiry

Loaded = mapledots.ca/inquiry/?domain=red.ca



My new contact form


Plain = mapledots.ca/contact

Loaded = mapledots.ca/contact/?domain=red.ca



Engagement on the new contact form has almost doubled because its so short and not a lot of information has to be inserted. The client does not have to login like at spaceship or fill out a captcha like at Bodis, nor do they have to engage in a foreign chat like at saw. It's straight to email where you can chat.



My spam automatically seem to understand which forms are spam, all the Chinese and Indian scam inquiries seem to filter into a special folder and the real ones are in my inbox so my spam filters are working insanely good.



The main part is I use mapledots.ca/offer for initial contact but as I get serious for my 5k+ domains I ask the end user to fill out mapledots.ca/inquiry which is a much more detailed contact form but I found this was scaring away some clients previously so the new simple one has solved that.




Screenshot (14).png



Visit RED.ca and try my lander and form, don't be shy, see the speed and performance for yourself.

Just put TEST in the comment section

RED.ca
 

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