
Yoga apparel company Alo, LLC has filed an in rem cybersquatting lawsuit (pdf) in an effort to get the domain name alo.com.
It’s the company’s second attempt to upgrade its domain name through legal means. In 2017, it filed a cybersquatting dispute under the Uniform Domain Name Dispute Resolution Policy (UDRP).
Yoga apparel company sues to get ALO.com - Domain Name Wire | Domain Name News
Plan B failed so Plan C