.CA Domain Hacks (1.Viewing)

Magie is magic in French. But maybe magi is something else too.

DomainRecap said:

Why these don't work is something Domain King Rick can easily attest to, as every time a company uses and promotes of one of these span-the-dot monstrosities and Rick own the real .COM, his traffic and ad revenue always spike, sometimes massively.

It might be 50 years before the general public fully embraces this stuff and by that time we'll probably be more concerned with hiding from roaming cannibal gangs and dodging the Bezos Death Ray from Space than domains.

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I see this effect on my domains periodically too. I can tell when certain companies have a big advertising campaign... So as promo domains, I get why they think alternate domains are a great idea (tracking a specific campaign). But they have to factor in a loss due to the confusion they're introducing. That's they part I don't think they quite comprehend the magnitude of. Then again, maybe they realize that but are willing to give up the loss for the benefit of tracking.

Esdiel said:

Magie is magic in French. But maybe magi is something else too.

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Yes, Magi is a word (religious figures, priests, sorcerers, the Magi are the 3 Wise Men that found Jesus, etc.), but Magica is not a word, and Magie isn't a match for either domain interpretation of Magi.ca.

Oh yes. That’s totally common knowledge
for sure. And only English words are known or qualify?

What is this? Debate class?

No, I'm just pointing out that there is no "E" in Magi.ca, so the domain has to signify either Magi or Magica.

Sorry I just think it must be have been bought with magica in mind considering it forwards to magicleap.com.

They’re using magi.ca/discordb for their developer community. They also use it as a URL shortener on Twitter.

theinvestor said:

They’re using magi.ca/discordb for their developer community. They also use it as a URL shortener on Twitter.

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As a short form it makes some sense - Magi = MagicLeap, but it's still a big "leap".

theinvestor said:

They’re using magi.ca/discordb for their developer community. They also use it as a URL shortener on Twitter.

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Very nice finds. Thanks for that. I was still not 100% certain whether they indeed owned the domain due to whois but now there's no doubt.

Here's an example on twitter for others to see:


It's not very often we see .ca domains being used this way is it? Or this is at least somewhat of a unique case?

DomainRecap said:

As a short form it makes some sense - Magi = MagicLeap.

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Sure but magica makes even more sense to me. Magica = magical.

It's not a hack of magicleap per se, but rather it's a url shortner that still has the word magic in it. It's clever.

This might be a stretch here and I’m not sure the reason they purchased that specific domain and especially in .ca; but they’re not using domain as a stand-alone it is always redirecting. Magi.ca/

Did the / forward slash look like an L to them? I don’t know. It’s clever but we will never know how they came up with it without asking.

theinvestor said:

Did the / forward slash look like an L to them? I don’t know. It’s clever but we will never know how they came up with it without asking.

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And this is the inherent problem with all this non-standard crap, even people like us who are familiar with it, are often left scratching our head over what the hell it actually means.

DomainRecap said:

And this is the inherent problem with all this non-standard crap, even people like us who are familiar with it, are often left scratching our head over what the hell it actually means.

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Don't really want to continue the debate but it was abundantly clear to me from the start. It was even listed in my original post of this topic as having that meaning. Maybe i'm biased because of that but for me it's obvious. Plus you don't even have to know Spanish to understand that the word magica has something to do with magic. Most people would probably assume it means magic, but it's fact magical. Either way, i find it still works well and it would be hard to imagine it's a coincidence or meant to mean something else.

I don't think that much thought has to be put into it and that they chose this domain because of the word magica. Not only is it in fact a real word but it has a nice ring to it with the "a" at the end. It is however strange/interesting how a US company came up this idea and they way they're using it.

I was speaking more in general, as Magi is a very famous religious term as it denotes the Three Wise Men, as well as meaning Sorcerer, while Magica is an alt of the more popular Spanish word Magico (I watched Dora and Diego with the kids LOL), and theinvestor even pointed out it could be used as Magi.ca/ with the "/" denoting an "L", so which usage is it?

Only the company knows for certain, so how are customers supposed to have even the first clue? Domains should be clear online brands, not puzzles.

On that note, if they want Magic in Spanish, buying Magi.co would be a much better buy as it's in wider use. At least that's what Dora and Diego taught me.

DomainRecap said:

I was speaking more in general, as Magi is a very famous religious term as it denotes the Three Wise Men, as well as meaning Sorcerer,

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Not sure about this but if you say so.

DomainRecap said:

while Magica is an alt of the more popular Spanish word Magico (I watched Dora and Diego with the kids LOL),

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It's not an alt of the more popular word magico. One is masculine the other is feminine.

DomainRecap said:

and theinvestor even pointed out it could be used as Magi.ca/ with the "/" denoting an "L", so which usage is it?

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Somehow I doubt they were banking on the forward slash finishing a word but it's still an interesting thought.

Either way, does it really matter if they meant magi.ca or magi.ca/? I'm not sure what we're debating anymore.

DomainRecap said:

On that note, if they want Magic in Spanish, buying Magi.co would be a much better buy as it's in wider use. At least that's what Dora and Diego taught me.

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LOL. I just finished checking to see if they own it. I agree they should go for it too but maybe they don't need it.

The point is that their brand is MagicLeap, not Magic, not Leap, not Magi, not Magica, but 2 distinct words that create a new brand that evokes something totally different than just Magic or Leap. Come over to our company and take a "Magic Leap" into AR.

That's why trying to directly link Magi,ca to MagicLink would something only be known to the owners of the company. Is it using the word Magi either as a "Four Wise Men" or alternatively as a form of Magus, which means magician or sorcerer, or is it just the first 4 letters of their brand shortened down to M-A-G-I, or do they want utilize it as a foreign version of half their brand, Magic, or are they playing around with symbols by using Magi.ca/ to denote Magical?

Given the evidence, a customer cannot know with 100% certainty (bet your life?) what the hell they're trying for here, and certainly not the level of MagicLeap.com.

Personally speaking, I feel that Magi.ca is just a bizarre 3-layer in-joke concocted by a couple of knothead techies. They get it, and that's all that matters to them. Fortunately, it no longer matters to me, so I'm done.

I see your point, and it is unusual, but them four wise men or any other meaning is irrelevant.

You're picking apart something that is meant to be simple, and is in fact simple. Just like the word hack in domain hack. Don't need to get so hung up or technical about it.