Gaudreau and Fort merge (1.Viewing)

rlm · Apr 19, 2024

FORT Insurance and Gaudreau Assurances Join Forces

This was last year, but i had previously sold Gaudreau to the Guadreau company, then as they were merging i sold them Fort as well. Great customer, understands the value and inextricable link between a domain and a brand.

MapleDots · Apr 19, 2024

Nice.... but the the devil is in the details

Can you share sales prices?

rlm · Apr 19, 2024

I'll hold off for now, I was happy with both sales.

Eby · Apr 19, 2024

rlm said:
FORT Insurance and Gaudreau Assurances Join Forces

This was last year, but i had previously sold Gaudreau to the Guadreau company, then as they were merging i sold them Fort as well. Great customer, understands the value and inextricable link between a domain and a brand.

So happy for you Rob. The beauty of having great domains and being able to deal with the same end user. That's very rare. Dealing with the same Godaddy Broker itself is a treat for me, but you have done it with end users. That's commendable. Hard to find a customer that knows and understands the value. Everyone likes to play innocent.

rlm · Apr 19, 2024

Eby said:
So happy for you Rob. The beauty of having great domains and being able to deal with the same end user. That's very rare. Dealing with the same Godaddy Broker itself is a treat for me, but you have done it with end users. That's commendable. Hard to find a customer that knows and understands the value. Everyone likes to play innocent.

Well I like to think that having Gaudreau added some credibility to his company and they saw the benefits over the two years before the merger. And once they started talking merger, the Gaudreau guy was probably the driving force behind acquiring Fort. Since the merger he's just shut down the Gaudreau site completely. Hopefully he doesn't ask if I want to buy it back, it'll be a harsh reality about the wholesale vs enduser values of domain names...

rlm · Apr 19, 2024

Eby said:
So happy for you Rob. The beauty of having great domains and being able to deal with the same end user. That's very rare. Dealing with the same Godaddy Broker itself is a treat for me, but you have done it with end users. That's commendable. Hard to find a customer that knows and understands the value. Everyone likes to play innocent.

Thanks, and yes, I'm trying to remember if I've sold the same end user multiple domains before that weren't related and weren't sold as a package. I can't think of any right now. Although, I have had a guy buy a domain, put it to good use and then a year later inquire about another domain name. He never followed through on the second one, I suspect he was asking on behalf of someone else, probably someone they did business with that said "hey, awesome domain, how did you get that!?!?". And he probably didn't even know that I owned both either.

Eby · Apr 19, 2024