Google says its ccTLDs are no longer necessary (2.Viewing)

RedRider · Tuesday at 1:13 PM

Google is going to stop using country-code TLDs for its web sites around the world.

The company said today that “country-level domains are no longer necessary” because it’s become so good at localization that it doesn’t need to have search users visit their local ccTLD domain to figure out where they are.

All of its ccTLD sites will start redirecting to google.com over the coming months, Google said in a blog post. The only impact users will see is having to re-enter search preferences, it said.

The move is a bit of a blow, albeit a bearable one, to ccTLD registries, which will no longer have their brand associated with the internet’s most-popular web service. Google.com is already the most-visited domain in the world.

RedRider · Tuesday at 1:13 PM

there goes the profit margin

domains · Tuesday at 1:22 PM

Now we're all done for!

MapleDots · Tuesday at 1:37 PM

RedRider said:
Google is going to stop using country-code TLDs for its web sites around the world.

Article source: Google says its ccTLDs “are no longer necessary” - Domain Incite

MapleDots · Tuesday at 1:39 PM

domains said:
Now we're all done for!

Only works for Multi National Companies

red.com/us
red.com/ca
red.com/de

For a company only doing business in Canada red.ca will always be the cats meow!

Countries won't be so easily swayed to give up their ccTLD's

DomainRecap · Tuesday at 2:54 PM

I think this is a very stupid decision, as I always feel better knowing I'm at Google.ca, as it easily allows me to search via Canada, even if I'm on a proxy.

Now, I can just imagine going to Google.ca on a proxy and being shown geo-options for the Netherlands.

MacMan · Tuesday at 3:03 PM