I disclosed a few sales to namebio via email and they were pretty thorough with the required paperwork. Then I reported one of my biggest sales. I submitted all the documents as always and got an email back that I now had to use the website. I started the process and ended up giving up. I figured they had all the information from my email and the sale would surely get listed.
Nope, my sale never got published. As the years passed I got comfortable with my sales not published and I have never reported to them again.
In fact over the years I have hidden my domains, I no longer publish them, nor do I report sales because I have a few unique niches (on top of my obvious ones) that I don't tell anyone about.
I also set my own pricing and do not use namebio as a measure. I set my pricing based on the end user and I find that a better way to price. My ideal target is, and always will be, an LLC company and of course I am going to ask a lot more than if a plain one location business is inquiring to purchase.
So for me namebio has become irrelevant and a tool I no longer use. I wish them all the best and hope the new owners seek out and report sales from numerous sources instead of just their internal uploading system. I believe there are lots of REAL reported sales that have not made it onto namebio because of this.
I agree though - if Namebio was a pain in the ass to have to report with, then I can understand why people don't. If and when I do report, I go to DNJournal. But that's because I met Ron Jackson back at the birth of the industry so he's my go to.
My concern with any sale like this is that the new owners will ruin a good thing trying to monetize it... Time will tell.