Do you know how big the paving industry is in Canada?
Competition is fierce.
In the first post wepavetheway.com is in use by a paving company.
I think the twitter post above is a perfect example of how that domain could be used.
I think the domainer that bought PaveTheWay.ca was very smart and personally I think he has a decent chance to sell it.
Kind of like RideTheWind.ca which is now active (thanks to me) and it will replace RideTheWindEbikes.ca in the near future.