Clutch.ca - Nice Domain (1.Viewing)

MapleDots

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My son just recently got his drivers license and we are looking at a car for him.

We keep noticing this nice domain clutch.ca coming up all over the AutoTrader ads.
 
If I recall correctly, I remember seeing their ads during hockey. Not sure if it was NHL or not. So looks like they have spent a ton on advertising.
 
MapleDots said:
Gonna be a bad domain when all clutches are gone. Kids won't know what that means in 10 years.
Click to expand...
Maybe that's why they're pushing so hard now, so that by the time that happens "clutch" will be synonymous with buying cars in Canada outside of the original meaning.
 
It's good that this domain has multiple meanings, as then in the future, the company can expand past just automobiles.
 
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