Prime Loyalty Rebrands as URLs.com (3.Viewing)

Buy & Sell Domains | URLs.com



NEW YORK, NY – The domain industry saw a notable identity shift recently with the announcement that Prime Loyalty has officially rebranded to URLs.com, a move that, in my view, represents one of the clearest examples in years of a company adopting a brand that truly reflects what it does.

The change was revealed by owner Jeff Garbutt, whom I’ve met at several domain conferences over the years. Garbutt announced the shift with the line: “We said loyalty must be unforgettable. We put our money where our mouth is. Prime Loyalty is now URLs.com. Unforgettable domains, delivered with trust. Upgrade complete.”

It’s a bold statement – and an even bolder brand upgrade.


Read more: Prime Loyalty Rebrands as URLs.com; Smartest Rebrand in Recent Memory | Strategic Revenue - Domain and Internet News

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In case anyone wants the .ca

I like the rebrand but wonder if the common folks even know what a URL is.

If you ask in the average household you would probably get a 50-50 response.

Common folks might not even know what domains are.